United Mortgages®, the client-obsessed, tech-first mortgage brokerage, has partnered with Property Like A Pro, the expert-led service designed to help buyers and investors navigate the UK property market with clarity, confidence, and better strategy. The collaboration aligns practical property expertise with tech-enabled, 365-days-a-year mortgage advice to create a smoother, more informed experience for British and international buyers alike 🌍
🧩 Complementary Models for a Fragmented Market
Property Like A Pro was founded by Joshua Ward-Brickett with a clear mission: to bring clarity and confidence to the UK property market. Built on hands-on experience across property investment, portfolio management, and advisory, the platform provides practical, real-world guidance that helps buyers and investors make stronger decisions and avoid costly mistakes. Its vision is to raise standards across the industry by improving outcomes, long-term value, and sustainable success for homeowners and investors alike.
United Mortgages®, meanwhile, is building Britain’s easiest route to home financing. Combining year-round client support with a proprietary technology stack shaped by Co-Founder and CTO Daniel Holloway, United makes applying for a mortgage intuitive and effortless, radically simplifying what is often the most daunting step in securing a home.
🤍 Founder-Led, High-Touch, Concierge Experience
Both firms share a conviction that homebuying should feel less fragmented. In a sector increasingly dominated by impersonal platforms and faceless call centres, their founders remain directly involved in the client journey, offering accessible expertise, specialist guidance, and service more akin to a concierge experience than a transactional process.
At Property Like A Pro, that manifests as independent advisory support shaped by real-world investing experience. At United Mortgages®, it means year-round access to mortgage support delivered with obsessive attention to detail and a relentless focus on client outcomes.
💬 Joshua Ward-Brickett, Founder of Property Like A Pro
‘At Property Like A Pro, I’m driven by one goal: to help buyers and investors make smarter, more confident property decisions. Having spent years hands-on in UK property investment, portfolio management, and advisory, I know how overwhelming the market can feel, and how easy it is to make costly mistakes. That’s exactly what we aim to prevent. We provide practical, independent guidance that cuts through the complexity of property. Whether you’re a first-time buyer, a landlord, or a seasoned investor, we help you assess opportunities, understand the numbers, and plan your next move with clarity and confidence.
He continues:
‘Partnering with United Mortgages® allows us to combine our property expertise with their market-leading mortgage solutions. Together, we help clients take a full, informed approach to property investment, from finding the right opportunities to understanding financing, so they can move forward with confidence and avoid unnecessary risk. This partnership reflects our shared commitment to raising standards across the industry and supporting clients in achieving stronger, long-term outcomes. For me, it’s all about giving buyers and investors the clarity, tools, and guidance they need to succeed.‘
🛠️ Productised Guidance for Real Decisions
Property Like A Pro delivers practical support through advisory services, specialist investor tools, and expert property-finding for landlords seeking data-backed buy-to-let opportunities 📊 Its platform also includes a growing suite of free calculators built to bring transparency to complex decisions:
🧮 First-Time Buyer Calculator
Calculates stamp duty, deposit, mortgage amount, total funds required, and monthly payments across repayment and interest-only.
🏘️ Property Investor Calculator
Calculates stamp duty, deposit, mortgage amount, total funds required, monthly payments (repayment & interest-only), rental yields, and expected monthly returns.
Combined with United Mortgages®’ market-leading 365-days-a-year mortgage advisory and financing platform, the partnership creates a single journey, from sourcing and strategy to structuring and completion 🔗
💬 David Woodford, Co-Founder & CEO of United Mortgages®
‘United’s mission is wonderfully simple: to revolutionise the mortgage process and put our clients first. No theatre. No fluff. Just a faster, cleaner way to help you secure a client’s dream home.’
‘In 2017 Josh and I were both juniors working on the same City of London trading desk. Almost a decade on, we’re both at the helm of our own firms, disrupting the property space. We deeply share the view that property should feel like a consolidated journey rather than a fragmented one — and we’re hugely excited about what we’ve already begun to build together.‘
🔮 Signalling a More Personal Era in Homebuying
Both firms believe the future of the industry lies in partnerships that put the customer first, pairing technology with founder-led service, advisory depth, and concierge-level support. By removing friction across the buying journey, from searching and evaluation through to finance United Mortgages® and Property Like A Pro intend to raise expectations for how the market should serve buyers and investors.
ℹ️ About Property Like A Pro
Founded by Joshua Ward-Brickett, Property Like A Pro is built on hands-on experience across UK property investment, portfolio management, and advisory. We provide clear, practical guidance shaped by real-world investing and a deep understanding of how successful property decisions are made. Our focus is on helping clients move forward with confidence, clarity, and well-informed strategy.
Contact: https://www.propertylikeapro.co.uk/contact-us
🏠 About United Mortgages®
Working with 100+ lenders, 365 days a year. Built for young professionals and first-time buyers who don’t have time for mortgage bureaucracy. No jargon. No paperwork performance. No nostalgia for 1997. Just a clean, confident path to unlocking your next home
Contact: press@united-mortgages.com
